It seems that Richard Branson’s time travel themed advertising for Virgin’s Tivo service has the BBC a little miffed. Why? It stars David Tennant, mostly known for his time travelling role as the Doctor in the Beeb’s sci-fi series Doctor Who.
While Virgin says the advert is about Branson’s “love of exploration” and not cashing in on Doctor Who (which features as one of the on demand series), the BBC’s view is less than forgiving.
“We should ensure that the BBC brand is not used to endorse outside companies or organisations,” the BBC said in a statement. “We can achieve this by ensuring commercial advertising, promotion and press releases by outside companies do not give the impression of BBC endorsement, and advertising does not ‘pass off’ BBC programmes.”
A slapped wrist methinks…